Services
Three core services, one clear outcome
Whether you need help planning what to write, a copywriter to write it, or robust quality assurance to check and improve it — we can help.
01 · I need help planning what to write.
Planning
Good copywriting is so much easier to achieve when you have laid strong foundations in your planning stage. On Point's copywriting planning service is designed to clearly articulate your answers and document them for you. We'll present them back to you in professionally formatted documents which will provide lasting value to your business.
Buyer personas
We create detailed profiles of the typical person you are writing to so that the copy we prepare is super-targeted to your target audience.
Tone of voice guidelines
During a discovery meeting we will capture your tone of voice and document it for you so that both we and you can write in a consistent style that is unique to your business.
Content calendars
Our content calendar service takes the creative strain away from you and provides a reassuring framework for publishing content.
Planning meetings
Schedule a planning meeting to let us help you articulate your copy and content requirements.
02 · I need a copywriter.
Writing
At the heart of this is our copywriting service, which is complemented by all the other services we offer. Our Bristol copywriting service is the culmination of years of experience in which we combine technical writing quality with creativity, psychological understanding, persuasion techniques and much more.
SEO writing
Help your content get found in search engines through our SEO targeted writing.
LinkedIn posts
Connect with your existing network and build new, lasting relationships through well-written LinkedIn posts.
Case study writing
Our case study writing service will deliver beautifully written case studies which show off your best work and help you win new business.
Press releases
Our press release writing service helps you articulate your messaging and takes the writing burden away from you.
Website bios
We can help you write engaging, consistent website bios to demonstrate the expertise and personality in your business.
Award entries
Many businesses enter awards as part of a marketing strategy. There is a long list of benefits.
Website copywriting
Website copywriting is about more than conveying information, it must reflect the personality of your business, aid UX and sell.
Email newsletters
Email newsletters are a powerful way to keep in touch with your client base and leads so you stay fresh in their minds.
Blog writing
We provide a range of blog writing services from just proof-reading blogs you write yourself to full planning, writing and distribution services.
Event write-ups
Our event write-ups service helps ensure you get the most out of your investment in an event.
Video scriptwriting
Scriptwriting services, whether you are commissioning videos or filming in-house, and to video production companies who want to provide professionally prepared scripts to their clients.
03 · I need my writing checked or improved.
Quality assurance
The most creative copy can be ruined by a spelling mistake. The most serious pitch can lose credibility through poor grammar and punctuation. We've been proof-reading and copy-editing for years. And collating everything we've learned we created a 15-point checklist to ensure that everything that passes over our desk meets our rigorous quality assurance standard.
Proof-reading
Allocating time and expertise to a thorough proof-read is essential to ensure your content is published to the required standards.
Copy-editing
If you have written something yourself but know it's missing some flair, clarity or quality, talk to us about our copy-editing service.
Let us help you achieve more with good copy.
Whether you need expert help with planning, writing, editing, proof-reading or training, get in touch today.